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Exploring Executive Communications and Corporate Storytelling
The art of influence
Welcome to my blog on Executive Communications and Corporate Storytelling, my very own passion project filled with stories and examples. Join me as I learn while doing, and perhaps it will ignite your own passions as well.
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Where in the Organization is Executive Communications?
An adage of modern business is that organization structure follow strategy. Where executive communications lives in the organization is...
stevendeebrown
May 24, 20212 min read
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What Does Storytelling have to do with Filet Mignon?
An aspect of story telling is to engage the audience's imagination. One tool is the use of simile and metaphor to illuminate the essence...
stevendeebrown
May 17, 20212 min read
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Audacious PR Gambits
It you missed it, Elon Musk was the guest host of Saturday Night Live this weekend. It was highly entertaining, and dare I say, an...
stevendeebrown
May 9, 20212 min read
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Connecting Corporate and Product Stories
Product launches are all about telling stories, connecting latent and active desires with the possibility of a resolution. We tell...
stevendeebrown
May 1, 20213 min read
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Making Video Keynotes Engaging
It's Keynote season for us, with our virtual user conference series scheduled to kickoff June 8-9. We start in Americas and rotate...
stevendeebrown
Apr 25, 20212 min read
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Making Your Audience The Hero
The spring keynote season is in full swing, and I have more in-flight storyboards than ever. I like to check out best practices and was...
stevendeebrown
Apr 18, 20211 min read
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Employee Communications that Move the Needle
We've all seen the regular forms of employee communication. The quarterly all hands meeting. The all employee emails. They are...
stevendeebrown
Apr 11, 20212 min read
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The Podcast in B2B Marketing
I'm a Podcast consumer - primarily while walking the dog or running errands - those solo moments when I can go deep on some of my...
stevendeebrown
Apr 5, 20213 min read
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Expanding Your Storyboard Game
If you have created presentations for very long it's certain you have developed a storyboard at least once. Drafting a storyboard helps...
stevendeebrown
Mar 29, 20213 min read
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Who Owns the Story?
In an ideal world there is one corporate story with a variety of story lines. And there would be a plethora of interesting sub-story...
stevendeebrown
Mar 22, 20214 min read
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SmartPhone Executive Communication Videos
I watched the American Idol 2020 finals, filmed remotely at the contestants homes using two smartphones and ring lights. They used great...
stevendeebrown
Mar 15, 20213 min read
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The First Public Keynote
Our CEO is a very high profile executive. He has industry involvement and brand that reaches beyond his role as CEO. He regularly...
stevendeebrown
Feb 18, 20212 min read
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Taking my First Steps in Executive Communications
My opportunity in Executive Communications arrived as my company embarked on a new strategy in 2018. We needed to get the word out, and...
stevendeebrown
Feb 18, 20212 min read
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What is Executive Communications?
My current role began in 2018 when I was asked to "help with executive presentations". Thinking back over my career, I've been asked to...
stevendeebrown
Feb 17, 20212 min read
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